Posts from — May 2008

According to MSNBC, in 1967 a thirty-second commercial spot during Super Bowl I was $42,500 on CBS and $37,500 on NBC. By 1987, the spot was going for $600,000, and the asking price for a spot in this years game was a whopping $2.6 million. Do the math and you’ll find that’s a 6100% increase [...]

It all started with an email from DreamHost. That domain name I got along with a years’ subscription to their hosting plan was about to expire, and I had to decide if I wanted to keep it. Along the same lines I also had to decide if I wanted to keep that hosting plan, the [...]

If I go to WalMart looking for soap, I walk in the front door and scan the scene for the cosmetics department. Then I look for a sign pointing out the aisle where soap might be and make a beeline for it. You won’t see me browsing; I don’t have time and I don’t like [...]

Last week I hung a bird feeder in my backyard, but didn’t realize there would be a social media lesson involved.
The first parallel might be obvious. I hung the bird feeder up and hoped a few birds would come, much like we might build a blog or another website and hope for a few visitors. [...]